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March 13, 2008

Sell Your Ebooks Using Affiliates

by Stephen Beck

Writing an e-book or a series of articles is a great way to promote your business. there may be a long list of customers waiting for your new e-book, and that’s great. Your e-book will sell even better when you have access to affiliates, an army of salespeople that are passionate about your product.

How can you recruit more affiliates?

Affiliates often turn to ClickBank to find products that they can recommend and sell for a commission. Since ClickBank is a major source of downloadable products, it has become the best rated e-book reseller online. It is not surprising that so many website owners look for complementary products to sell through ClickBank.

When you set up your own ebook on Clickbank, you must decide the ebook price and the affiliate commission rate. There’s nothing worse than seeing a five dollar book on Clickbank because you’ve got to share that with somebody. Remember, you’ve got to share enough money to make it worth my while, as an affiliate. I’m not going to try to recommend a product that I can only make two fifty. Instead, I’m going to recommend a product where I’ll make twenty-five dollars per sale.

Let’s look at the cost structure of ebooks. Clickbank gets the first cut, let’s say their five dollar cut. As the author of the ebook, you’re going to share forty to fifty percent of it with the person selling your book. Your affiliates must get a decent commission or it’s not worth their time to promote it.

As the author, you get to choose the price. Make sure that the price reflects the content, and give them their money’s worth. After all, this e-book is downloaded which keeps production costs low. Be generous with your affiliates by offering a commission of at least 40%. This will encourage them to promote your e-book, driving sales upward. By using an army of affiliates, you can spread the word about your e-book and reap the rewards.

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